The Ultimate Hub for Birth, Care, and Baby.

Your clinical team keeps you safe. We keep you supported.

We provide the education, movement, and niche essentials that complement your clinical care.

EducationMovementCurated Essentials

From Pregnancy to First Steps

Midwife-led care, birthing education, and premium essentials for every milestone.

Founded by experienced midwives in 2022, Welcome Baby was born from the belief that pregnancy should be an intentionally curated experience, not something left to chance.

Expert education for an intentional, prepared, and confident birth.

Antenatal Classes

Our antenatal classes bridge the gap between medical care and personal preparation, giving you the tools to shape your own birth story.

Prenatal Exercises

Learn to navigate pregnancy and labor with ease. Prepare your body for birth and beyond with expert-led exercises designed for every trimester.

Postnatal Exercises

Don’t guess when it comes to your postpartum health. Access expert-vetted exercises that respect your healing timeline and your body’s needs.

Browse Our Courses

Access midwife-led expertise from your own home.

Skip the guesswork with online classes designed to give you a clear roadmap. We provide the tools for a prepared, purposeful birth, ensuring you feel powerful and equipped at every milestone.

Convenient Shopping

Shop for all your baby needs without leaving the house.

With Welcome Baby, you can browse our wide selection of high-quality products from the comfort of your own home.

Discover our selection of the newest and most innovative baby products, from eco-friendly to organic options.

Breastfeeding Starter Kit

The best gift you can give a new mama? Confidence.. Our Breastfeeding Starter Kit is the ultimate ‘I’ve got your back’ present for the fourth trimester. Practical, thoughtful, and midwife-approved.

Labour Support Kit

Birth is a marathon, not a sprint. We’ve curated the ultimate toolkit to help you find your center when the waves get high. Think of this as your portable sanctuary—filled with the tools to keep you grounded and focused on the finish line.

Infant Sleeping Bags

Like a hug they can wear. Our infant sleeping bags are designed to keep your little one snug without the worry of loose blankets. Soft, breathable, and made for the sweetest dreams. Because when baby sleeps, everyone sleeps.”

Get to know the midwives behind Welcome Baby and our approach to care.

Londekile Ntsiba

midwife

Natasha Phungula

midwife

Palesa Khang

midwife

Media & Press Room

Explore our multimedia library featuring expert advice and real-life stories. Find everything you need to know about antenatal care, birth, and early babyhood.

Stay Informed.

Palesa Khang: The Journey of a Dedicated Midwife

Palesa is a compassionate and dedicated midwife with over 6 years of[…]

Get Intouch

Have a question or need support? We’re here to help. Feel free to reach out to us directly using the details below.


Medical Aid Bookings

If you are booking classes through your medical aid, please email us directly before your first session. This allows our team to verify your benefits so you can start your sessions with peace of mind.

    Supporting You Through Pregnancy, Birth and Beyond