About Us

A Strong Foundation Starts Before The First Breath.

Welcome Baby is a midwife-led maternal education and wellness platform founded in 2022 by Londekile Ntsiba and Natasha Phungula. We created Welcome Baby after recognising that many parents enter pregnancy, birth, and the postpartum period relying only on their healthcare provider and family support often leaving much of the experience to chance. We believe this journey can be intentionally curated. With the right education, preparation, and support, parents can shape a positive pregnancy and postpartum experience and lay a strong foundation for their child’s future from the very beginning.

How We Support Parents

We believe in empowering expectant and new parents with evidence-based, compassionate guidance.

Comprehensive Education

Our platform offers comprehensive education on all aspects of pregnancy, birth, and postpartum for families who value informed choice and holistic care.

Holistic Approach

We take a holistic approach to supporting parents, addressing physical, emotional, and mental well-being during this transformative journey.

Fostering Community

Our online community allows parents to connect and support each other, while our virtual services ensure personalised support during this important time.

Midwife-led Maternal Education

Prepare for pregnancy, birth, and parenthood.

Prenatal & Postpartum Exercise Classes

Safe, supportive movement sessions for wellbeing.

Carefully Curated Shop

Products to support comfort, healing, and wellbeing.

Empowering Parenthood

Shape a positive pregnancy and postpartum experience.

Our Collaborative Approach

Welcome Baby believes in a collaborative approach to maternity care. This multidisciplinary approach ensures holistic care that is tailored to the unique needs of each family.

Giving Back

At Welcome Baby, community is at the heart of what we do. That’s why we offer pro bono prenatal classes to families in need, widening access to vital maternal education resources.

Meet the professionals

Our Team

Get to know the dedicated and experienced midwives behind Welcome Baby.

Midwife

Londekile Ntsiba

With over 10 years of experience, Londekile is committed to providing all parents with a positive birthing experience, regardless of their background.

Nurse Midwife

Natasha Phungula

With specialties in community nursing, psychiatry, and midwifery, Natasha is passionate about safely bringing moms and babies into the world.

Midwife

Palesa Khang

Palesa is a compassionate and dedicated midwife with over 6 years of experience, passionate about empowering mothers through pregnancy, birth, and beyond.